·By Ablola, Saribong & Gueco Law Offices · researched and citation-checked against the firm's law library

Food Labeling Rules in the Philippines: FDA Requirements and Health Claims

Food labeling rules in the Philippines are governed by the FDA Act of 2009, the Food Safety Act of 2013, and the Consumer Act. Learn what labels must show.


Food labeling in the Philippines is regulated mainly by the Food and Drug Administration (FDA), created under Republic Act No. 9711, and by the food safety framework of Republic Act No. 10611, the Food Safety Act of 2013. A food label must identify the product and its ingredients, and it must not mislead consumers. Under the Food Safety Act, misbranding means deliberately labeling or advertising food in a misleading way — for example, claiming properties that cannot be supported by a reliable source, a certifying body, or scientific evidence. Selling unregistered or misbranded food is prohibited under Republic Act No. 9711.

What counts as a label under Philippine law

The Food Safety Act of 2013 defines a label as the display of written, printed, or graphic matter on the immediate container, tag, literature, or other suitable material affixed to the product, for the purpose of giving information on the identity, components, ingredients, attributes, directions for use, and specifications of the food, plus other information required by law or regulation.

Republic Act No. 9711 uses a similar definition: a label is written, printed, or graphic matter on the immediate container of an article, and information required to appear on the label must also appear on the outside container or wrapper of the retail package, or be easily legible through it.

In practice, this means labeling obligations attach to the product as packaged for retail, not only to the inner container.

Who regulates food labels

Two departments share the work under the Food Safety Act of 2013:

  • The Department of Agriculture (DA) is responsible for food safety in the primary production and post-harvest stages of the food supply chain, and for foods locally produced or imported in that category.
  • The Department of Health (DOH) is responsible for the safety of processed and prepackaged foods, whether locally produced or imported, and for monitoring and epidemiological studies on food-borne illnesses.

Within the DOH, the FDA Center for Food Regulation and Research implements a performance-based food safety control management system, which includes developing food standards and regulations, post-market monitoring, and enforcement of HACCP and other risk-based control measures.

Under Republic Act No. 9711, the FDA has the power to prescribe standards, guidelines, and regulations on information, advertisements, and other marketing instruments, and to recommend standards of identity, purity, safety, efficacy, quality, and fill of container.

What makes a food label misleading

The Food Safety Act of 2013 treats misbranding as deliberate labeling or advertising that is misleading, where the label or advertisement claims food properties that cannot be supported by a reliable source, a certifying body, or scientific evidence.

The law also requires the prevention of misrepresentation in labeling and false advertising in the presentation of food. This covers the product's shape, appearance or packaging, the packaging materials used, the manner in which products are arranged, the setting in which they are displayed, and the product description, including information made available through any medium. Where relevant, the presentation must give consumers a basis to make informed choices.

Republic Act No. 9711 likewise defines misbranding to include misinformation or misleading information on the label or other information materials authorized by the FDA. It clarifies that misbranding does not refer to copyright, trademark, or other intellectual property-like instruments.

Health claims and advertising

Health-related claims on food are judged against the misbranding rule. A claim that a food has a certain property must be supportable by a reliable source, a certifying body, or scientific evidence. A claim that cannot be supported exposes the product to a misbranding finding.

Advertising is defined under the Food Safety Act of 2013 as the business of conceptualizing, presenting, or making available to the public, through any form of mass media, facts, data, or information about the attributes, features, quality, or availability of food and related products, to promote its sale or distribution and enhance economic activity. The same law prohibits false advertising in the presentation of food.

The FDA's mandate over information, advertisements, and marketing instruments for health products — a category that includes food — comes from Republic Act No. 9711.

Registration, licensing, and prohibited acts

Under Republic Act No. 9711, it is prohibited to manufacture, import, export, sell, offer for sale, distribute, transfer, promote, advertise, or sponsor any health product that is adulterated, unregistered, or misbranded. Adulterating or misbranding a health product is likewise prohibited.

The law also prohibits altering, mutilating, destroying, obliterating, or removing the whole or any part of the labeling of a health product while it is held for sale, if the act results in the product being adulterated or misbranded. A retailer may sell in smaller quantities, subject to FDA guidelines.

Operating without the required license from the FDA is prohibited. For food specifically, the prohibited act covers manufacture, importation, exportation, transfer, or distribution of food without a license to operate.

Penalties for violations of the prohibited acts include imprisonment of one to ten years, a fine of not less than Fifty thousand pesos (P50,000.00) but not more than Five hundred thousand pesos (P500,000.00), or both. If the offender is a manufacturer, importer, or distributor of a health product, the penalty is imprisonment of at least five years but not more than ten years and a fine of at least Five hundred thousand pesos (P500,000.00) but not more than Five million pesos (P5,000,000.00). An additional fine of one percent (1%) of the economic value or cost of the violative product, or One thousand pesos (P1,000.00), whichever is higher, applies for each day of continuing violation.

The FDA may also impose administrative sanctions after notice and hearing, including cancellation or suspension of any authorization for up to one year, a fine of not less than Fifty thousand pesos (P50,000.00) but not more than Five hundred thousand pesos (P500,000.00) with an additional fine of not more than One thousand pesos (P1,000.00) per day of continuing violation, and destruction or appropriate disposition of the product or closure of the establishment.

Consumer protection rules that also apply

The Consumer Act of the Philippines, Republic Act No. 7394, defines label, labeling as the display of written, printed, or graphic matter on any consumer product, its immediate container, tag, literature, or other suitable material affixed to it, to give information on identity, components, ingredients, attributes, directions for use, and specifications, and other information required by law or regulation.

The Consumer Act declares it State policy to protect consumers against deceptive, unfair, and unconscionable sales acts and practices, and to provide information and education to facilitate sound choice. It also states that the best interest of the consumer shall be considered in interpreting and implementing its provisions.

Frequently asked questions

What information must appear on a food label in the Philippines? The label must give information on the identity, components, ingredients, attributes, directions for use, and specifications of the food, plus other information required by law or regulation, as defined in the Food Safety Act of 2013 and the Consumer Act.

Is it illegal to make health claims on food products? Health claims are not banned outright, but a claim about food properties that cannot be supported by a reliable source, a certifying body, or scientific evidence is treated as misbranding under the Food Safety Act of 2013.

What happens if a food product is misbranded? Misbranded health products may not be manufactured, imported, sold, distributed, promoted, or advertised. Violations carry criminal penalties and administrative sanctions, and the FDA may order the product's destruction or the establishment's closure.

Practical takeaways

  • A food label must identify the product, its ingredients, and its attributes, and must include information required by law or regulation.
  • Misbranding covers misleading labels and advertising, including health claims that cannot be supported by a reliable source, a certifying body, or scientific evidence.
  • Selling unregistered or misbranded food is prohibited under Republic Act No. 9711, with criminal and administrative penalties.
  • The DOH regulates processed and prepackaged foods through the FDA; the DA covers primary production and post-harvest stages.
  • The Consumer Act reinforces the consumer's right to accurate labeling and protection against deceptive practices.

Primary sources

The rules discussed above are drawn from the following primary sources, as published in the Official Gazette and the national statute book.

  • REPUBLIC ACT NO. 9711 - AN ACT STRENGTHENING AND RATIONALIZING THE REGULATORY CAPACITY OF THE BUREAU OF FOOD AND DRUGS (BFAD) BY ESTABLISHING ADEQUATE TESTING LABORATORIES AND FIELD OFFICES, UPGRADING ITS EQUIPMENT, AUGMENTING ITS HUMAN RESOURCE COMPLEMENT, GIVING AUTHORITY TO RETAIN ITS INCOME, RENAMING IT THE FOOD AND DRUG ADMINISTRATION (FDA), AMENDING CERTAIN SECTIONS OF REPUBLIC ACT NO. 3720, AS AMENDED, AND APPROPRIATING FUNDS THEREOF

  • REPUBLIC ACT NO. 10611 - AN ACT TO STRENGTHEN THE FOOD SAFETY REGULATORY SYSTEM IN THE COUNTRY TO PROTECT CONSUMER HEALTH AND FACILITATE MARKET ACCESS OF LOCAL FOODS AND FOOD PRODUCTS, AND FOR OTHER PURPOSES

  • REPUBLIC ACT NO. 7394 - THE CONSUMER ACT OF THE PHILIPPINES

This article is general information and not legal advice. For your specific situation, consult a lawyer or ask ASG Legal AI.

Related reading

Have a question about this topic?

This article is general information, not legal advice. Ask ASG Legal AI for a cited, plain-language answer on your own situation — free, no sign-up.